WE ARE WiiN
CONNECT. INSPIRE. THRIVE
WiiN (Women in Incentives Network) is the global community for women in the incentives, rewards, and loyalty sector.
A global community for women in incentives and loyalty
With 150+ members across 20+ countries — from founders and executives to rising leaders — we’re shaping how people are rewarded, recognized, and inspired.
Our mission: to help women connect, grow, and lead with confidence through mentorship, visibility, skill sharing, and global collaboration. And while membership is female-only, we proudly partner with male allies and sponsors who share our vision of equality and progress.
- 150+ Members
- 20+ Countries
- 5 Mentorship Cohorts
- 20+ In-Person Events
- 50+ Online Sessions
- 1000+ Smiles
Where professional gain & personal growth come together
JOIN US
Join our growing network of professionals driving global industry innovation.
MENTORSHIP
Empower your professional growth through meaningful global relationships.
Testimonials
What members & supporters say about WiiN

Lucio Marazzi
Partnerships & Gift Card Director @ lastminute.com, Board Member IMA Europe
“Supporting WiiN felt like a natural step for us. It’s about giving women in our teams the confidence and community to grow, and that’s exactly what our ‘Be Yourself’ culture at lastminute.com is built on.”

Marie Etienne
Senior Account Manager @ SVS
“It is truly a privilege to be part of WiiN. This community motivates me to step beyond my comfort zone and continue growing both personally and professionally. Through its engaging online and in-person events, WiiN creates an environment where I feel inspired, supported, and empowered. It has been a genuine pleasure to join such an exceptional group of women.”

Sander Vessies
Founder & CEO @ Giftomatic, Partnerships IMA board
“Equity isn’t just an idea. It calls for action!
WiiN gives women the platform to connect and grow, which I’m proud to support. I can clearly see their impact across our industry. At Giftomatic and as an IMA Board Member, I support Wiin Memberships because inclusion makes our industry and network stronger, smarter, and ready for the future.”

Tiziana Iusco
Business Partnerships Manager @ Amilon
“Having the chance to be inspired and feeling heard and welcome in an international community of women from the same work environment is priceless. We share our thoughts, doubts and ideas crossing all the boundaries and distances, taking advantage of all the channels WiiN offers. Both online and in presence, I feel part of a team that spreads experience, knowledge and trust.”

James Malia
President UK & Europe @ Prezzee
“The WiiN community is priceless. It enables women to actively empower each other globally, ensuring every member has the voice, support, and confidence to thrive. By linking extraordinary women across all regions, they share wisdom and work on personal development together which naturally strengthens our industry. The eagerness our Prezzee team shows for every event whether in person or remote, speaks volumes about the enjoyment and real impact WiiN delivers, and I have witnessed the resulting growth and confidence first hand.”

Sarah Kear
Partner Success Lead @ Flybuys
“It has been fantastic being part of the WiiN Network over the years. The network has allowed for collaboration, the exchange of knowledge and connections that have extended beyond mere networking. It’s a privilege and a joy to be part of the group!”

Jon White
Director of Sales EMEA @ NeoCurrency
“The WiiN network is a standout example of how the Incentives Industry can really make a difference. From its inception to now, it has been amazing to see the collaboration that the women in this market have demonstrated.
CEO’s/Founders through to Account Execs – all levels are absolutely welcome and can thrive under the mentorship that this affords. The global reach is second to none, and I would wholly endorse joining.
Quite frankly I am jealous and amazed that the male of the species has not followed suit !… “

Omer Molcho
Director of Business Development @ Dots.eco
“WiiN embodies the power of women in the business world. As a member, I’ve had the privilege to connect with industry experts and be part of a network that not only nurtures personal growth but also champions women’s leadership in an inspiring way!”

Eric Thiegs
Head of Strategy & Growth @ NeoCurrency
“In my 25+ years across the incentive, loyalty, and gift card industry, the most successful teams I’ve worked with have always been those where women and men lead and collaborate side by side. Early in my career, I was mentored by incredible women who shaped how I lead today. Now, I’m committed to paying that forward — creating space for women to lead, contribute, and thrive. When women have a seat at the table, both business and team culture always grow stronger.”

Amanda Et-Tibary
Strategic Relationships @ Blackhawk Network
“I find being part of WiiN completely invaluable. It has enabled me to strengthen existing relationships, build new connections, and find truly meaningful support and opportunities for growth. Through the mentorship programme, first as a mentee and now as a mentor, I have benefited from incredible guidance and encouragement at every stage. I am continually inspired by the collective strength, insight, and generosity that emerge when women support one another. It is a powerful reminder of what we can achieve together, and I am grateful for the opportunity to give back and contribute to that shared success.”

Davide Secchi
CCO @ Amilon, Board member IMA Europe
“I truly appreciate the work WiiN is doing to elevate the visibility, expertise, and leadership of women across the incentive, reward, and loyalty industry. Their ability to create meaningful connections, open dialogue, and shine a light on the remarkable contributions of female professionals is both inspiring and essential. And even in my role as an IMA Europe Board Member, I see firsthand how initiatives like theirs help shape a more inclusive, forward-thinking, and dynamic sector. WiiN’s efforts contribute to a culture where diverse perspectives can thrive and where innovation is driven by the richness of our collective experience.”

Laura Taylor
Account Manager @ SVS
“Being part of the WIIN community has felt like a breath of fresh air! The network fosters mentorship, collaboration and leadership and is a space where meaningful connections turn into real impact. It has been instrumental in expanding on my confidence and has strengthened my perspective of what It means to be a woman in business.“

Andrew Johnson
Group CEO @ Diggecard, President IMA Europe
“At Diggecard, we are proud to support WiiN. A wide range of voices create better ideas, stronger partnerships and a more successful incentives industry for everyone. I was delighted to give the President’s award to the WiiN team at the IMA Summit in 2025 to recognise their positive and ongoing impact on the industry.”

Karice Moore Hill
Executive Director @ RGCA
“When I think of what WiiN represents, some powerful words from Helen Keller are top of mind: “Alone we can do do so little; together we can do so much.” The industry connections and collaborations made possible by WiiN have been invaluable. But even more importantly, WiiN leadership and its members truly come together with one primary objective to empower and highlight the talents & expertise of women in an industry sector where our contributions are still (too) often marginalized. It is an honor and my pleasure to be part of WiiN!”

Craig Padley
General Manager @ Thames Technology
“Supporting women in our industry isn’t just the right thing to do, it’s essential for stronger businesses. At Thames Technology, women represent 43% of our workforce and 50% of our leadership team, and that balance brings broader perspectives, better decision-making, and a more dynamic culture.”

Glenn Sizer
Head of Prepaid and Merchandise Field Sales @ Currys
“I believe in what WiiN are trying to achieve as a network and by delivering those goals, not only will more women be promoted into senior leadership positions, our fantastic industry will become a more diverse and desirable place to work, bringing benefit to the industry as a whole.”
"Inspiring leading women in the incentives and loyalty industry to bring a different approach by facilitating a “think tank” for our members."
-WiiN founders